The Amarelis Story

Amarelis is a womenswear brand that creates exquisitely crafted pieces inspired by the breathtaking beauty of nature. The name Amarelis was coined from the Amaryllis flower, a unique flower that can thrive in any environment. 

Each Amarelis collection is a love letter to the earth's landscapes, flowers, and shifting elements.  

The brand's aesthetic combines these rich elements with cool earth tones and a nod to contemporary minimalism. Its founder is a designer with a Yoruba cultural background who has a profound appreciation for vibrant colors, rich textures, and the celebration of feminine energy. This fusion creates a distinct, coherent style, encompassing global inspirations and evoking the serene beauty of an endless summer evening watching the sun dip below the horizon. 

Amarelis designs capture the spirit of natural resilience and timeless elegance, offering pieces that empower women to bloom confidently in any setting. Each garment is a wearable testament to the harmony between nature's vibrancy and contemporary sophistication. 

Yellow Kaftan

by Amarelis Atelier

An Afro-centered summer style line inspired by the elegance of the amaryllis flower, featuring fluid silhouettes, vibrant bubus, and breezy resort wear

Asabi Mercury Bubu image 0

A Sunshine Brand

Yellow Kaftan is available on our online shop and stocked in these stores - FRG by Amarelis, Haanta, and FIMO228

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